Graphics Design Chapter 02: Graphic Design Processes

Class 12 Graphic Design NCERT

The word ‘design’ is used in two senses: design as a noun means an artifact, entity or an image that has significance in terms of beauty (aesthetics), function or purpose (teleology) or meaning (semiotics) while design as a verb denotes activity of making such artifacts or bringing such entities or images into existence.

In this chapter we are going to discuss various stages of the activity of creating or making design i.e. significant artifact and in the context of graphic design, making of significant visual image. Design process involves creative thinking, imagination and visualisation.

However, the way design process is practiced in the industry, it also involves not-so-creative activities.